Picture this – I see a job posting. I am fully qualified. I send my résumé. I hear nothing. I then repeat Step 1 (I see a job posting… etc.)
Here’s how a good job search plan compares to a strong marketing and sales plan.
Job Goal = Product Demand.
Job Skills = Product Features.
Job Accomplishments = What can the Product do?
Job Location = Territory Analysis.
Who is Hiring? = Who is the Customer?
Résumé = Sales Brochure / Material.
Job Networking = Marketing / Advertising.
Job Interview = Sales Call / Presentation.
Job Salary = What is the Product Price?
Job Offer = Closing the Sale!
It’s not always the best job candidate that gets the interview and the job, it’s who executes the job search plan (marketing and sales) the best.
This entry was posted
on Friday, November 14th, 2008 at 2:04 pm and is filed under Job Search.
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